Case Study

Modernizing Rockwell Automation's Intranet to Drive Global Collaboration

Transforming a 15-year-old HTML intranet to achieve a 60% boost in content findability and 40% reduction in support tickets through Office 365 migration and UI/UX overhaul.

Manufacturing
Digital Workplace
Office 365
SharePoint
60%
Boost in Content Findability
40%
Reduction in Support Tickets
90%
Adoption Rate in 90 Days
25K+
Employees Across 80+ Countries

The Global Intranet Transformation Challenge

Rockwell Automation, a Fortune 500 industrial automation leader with over 25,000 employees across 80+ countries, faced a challenge common to large global enterprises: a legacy intranet that had become a barrier to collaboration rather than an enabler.

Fragmented Information Architecture

Years of organic growth created disconnected sites with inconsistent navigation. Finding information required knowing which site to search or asking colleagues.

Poor Mobile Experience

The intranet was not mobile-responsive. Field engineers, plant floor workers, and traveling executives had limited access to critical information.

Outdated Design

Visual design reflected SharePoint 2010/2013 aesthetics, feeling dated compared to modern web experiences employees encountered outside work.

Performance Issues

Page load times frustrated users, particularly in remote locations with limited bandwidth.

Search Frustration

Search results were often irrelevant or outdated. Employees wasted time searching or simply gave up, relying on email to find information.

Content Quality Problems

Decentralized publishing with inconsistent governance led to outdated, duplicate, or inaccurate content that undermined trust.

Modern SharePoint and Office 365 Solution

Rather than simply redesigning the existing intranet, we built a strategic digital workplace enabling global collaboration, intelligent search, and mobile-first access.

Information Architecture Redesign

User-centered structure organized around how employees actually work rather than organizational hierarchy
Hub-and-spoke model connecting related sites with coordinated navigation and branding
Consistent global navigation providing access to core resources from anywhere
Personalized news and content based on role, location, and interests using AI-powered recommendations

Modern SharePoint Design

Responsive design with automatic adaptation to any screen size
Contemporary aesthetics with Rockwell brand integration
Sub-second load times via optimized page rendering
WCAG AA compliance ensuring usability for employees with disabilities

Intelligent Search

AI-powered relevance with Microsoft Search providing context-aware results
Unified search returning results from intranet, OneDrive, Teams, email, and third-party systems
Custom search verticals for policies, people, projects, and other key content types
Custom search dictionary translating company-specific acronyms and terminology

Collaboration Capabilities

Microsoft Teams integration connecting content repositories with real-time collaboration
Social features with Yammer integration and community pages building engagement
Office Online enabling browser-based editing and real-time co-authoring
Employee voice through suggestion boxes, polls, and feedback mechanisms

24-Week Implementation

Weeks 1-4

Discovery and Strategy

  • Analytics review of existing intranet usage patterns
  • User interviews across roles, regions, and business units
  • Content audit identifying high-value vs. outdated content
  • Stakeholder workshops defining success criteria and priorities
Weeks 5-8

Design and Architecture

  • Information architecture: site structure, navigation hierarchy, content taxonomy
  • Visual design: branding, color schemes, typography, and layout templates
  • User experience: interaction patterns, mobile flows, accessibility
  • Technical architecture: hub structure, permission model, integration points
Weeks 9-16

Build and Content Migration

  • Core infrastructure: hub sites, global navigation, and security framework
  • Reusable page templates and web parts for consistent experience
  • Selective content migration with quality improvements
  • Search configuration: custom verticals, result sources, and relevance tuning
Weeks 17-20

Testing and Training

  • User acceptance testing with representative users
  • Performance and load testing for global user base
  • Training videos, documentation, and live sessions
  • Change champions trained in each business unit
Weeks 21-24

Launch and Optimization

  • Soft launch with limited user group for feedback
  • Progressive global rollout by region with monitoring
  • Feedback collection via surveys, analytics, and support tickets
  • Bi-weekly updates refining experience based on usage data

Results and Business Impact

User Adoption

90%
Adoption rate within 90 days (up from 45%)
85%
Employee satisfaction (up from 35%)
3x
Increase in engagement across news and collaboration

Productivity

70%
Reduction in time to find information (12 min to under 4 min)
40%
Decrease in IT support tickets
40%
Intranet access shifted to mobile devices

Operations

25%
Reduction in email volume
Minutes
Content publishing time (from hours/days)
Global
Knowledge sharing across all regions and business units

Key Success Factors

Executive Sponsorship

Visible leadership support signaled importance and ensured resource commitment.

User-Centered Design

Extensive user research ensured the solution met actual needs rather than assumed requirements.

Change Management

Training, communication, and support enabled smooth transition despite significant change.

Phased Approach

Incremental rollout allowed learning and adjustment before full deployment.

Lessons Learned

1

Content is harder than technology

Technical migration was straightforward. Content curation, quality improvement, and migration decisions required significant effort and stakeholder alignment.

2

Governance enables scale

A clear governance framework with roles, workflows, and standards prevented chaos as publishing distributed across the organization.

3

Mobile cannot be an afterthought

Mobile-first design ensured all capabilities worked well on any device from day one, enabling factory floor and field workers.

4

Search requires ongoing tuning

Out-of-the-box search is good but achieving excellent results requires custom configuration and ongoing refinement based on usage patterns.

5

Training needs are high even with intuitive design

Despite intuitive design, comprehensive training was essential for adoption, especially for users accustomed to the legacy system.

Client Perspective

“QueryNow's digital workplace transformation revolutionized how our global teams collaborate and share knowledge. The modern intranet became a catalyst for the broader digital transformation our business strategy required.”

Digital Workplace Director, Rockwell Automation

Ready to Modernize Your Digital Workplace?

Start with an intranet assessment. We will evaluate your current state, design a modernization strategy, and implement a modern intranet that drives collaboration and productivity.