Track content engagement, measure campaign reach, and prove the ROI of your SharePoint intranet. Purpose-built analytics for IC managers and communication professionals who need to demonstrate impact.
Internal Communications teams are under pressure to demonstrate ROI. You publish content, run campaigns, and manage the intranet—but can you prove people are actually engaging? Microsoft's built-in analytics show basic page views, but they don't answer the questions your leadership asks: "Are employees reading our announcements?" "Which content drives engagement?" "Is anyone using the resources we created?"
SharePoint Engagement Analytics is purpose-built for IC and communication professionals. Track content performance, measure campaign reach, identify your most engaged audiences, and generate reports that prove the value of your work. Finally, analytics that speak the language of Internal Communications.
Get visibility into everything happening in your SharePoint environment
See exactly which announcements, articles, and pages employees are reading. Track views, time on page, and engagement rates by department and location.
Measure the reach and impact of your communication campaigns. Track how many employees saw your content and how they engaged with it.
Identify your most engaged departments and locations. Understand which groups need more attention and which are actively participating.
Generate polished reports for leadership showing content ROI, engagement trends, and the business impact of Internal Communications.
Counts site-wide and global search queries, lists top search terms, and flags abandoned searches to improve findability.
Connects to SharePoint APIs and analytics sources, schedules batch jobs for historical data, and streams real-time metrics.
Normalizes events into a unified data model, applies metadata taxonomy, and enables filters by region, department, and content type.
Provides responsive dashboards using modern web frameworks with configurable widgets and role-based access.
Our platform connects to virtually any data source, allowing you to consolidate information from across your organization into unified dashboards and reports.
Real examples of how analytics improves SharePoint ROI
A global company with 15,000 employees discovered that only 18% of staff were using their expensive intranet. Our analytics pinpointed exactly what was wrong: confusing navigation, buried content, and search that didn't work. After targeted fixes, usage jumped to 60% within three months.
A financial services company was getting complaints about SharePoint search. Our analytics revealed the most common failed searches and missing information. After fixing these gaps, employees found information 35% faster, and satisfaction scores for the intranet jumped dramatically.
A healthcare organization struggled with departments not sharing knowledge. Analytics showed which groups were collaborating and which weren't. They used this data to create targeted connection programs, resulting in 28% more cross-department interaction and better patient care coordination.
"Before these analytics, we were flying blind with our intranet. We had hunches about what was working and what wasn't, but no real data. Now we can see exactly which apps people use, which content they engage with, and where they get stuck. It's completely changed our approach. We've eliminated rarely-used features, improved the ones people value, and can now show leadership exactly how our intranet is driving value. No more guesswork."
Digital Workplace Manager
Enterprise Customer
Yes, our Analytics Suite is designed to work with both SharePoint Online (part of Microsoft 365) and SharePoint Server environments. The solution connects to your SharePoint environment through standard APIs and can be deployed without requiring any modifications to your existing SharePoint configuration.
Our Analytics Suite provides comprehensive insights into how your intranet is being used, including: which apps and sites are most popular, what content is engaging users, how effective your search functionality is, which departments or regions are most active, what social interactions are happening, and where users might be struggling to find information. These insights help you make data-driven decisions to optimize your digital workplace.
Our solution uses a combination of methods to collect data, including SharePoint's built-in analytics APIs, custom event tracking, and integration with Microsoft 365 usage reports. The data collection is non-invasive and doesn't impact the performance of your SharePoint environment. All data collection complies with privacy regulations and can be configured to align with your organization's data governance policies.
Yes, all dashboards and reports are fully customizable. You can add, remove, or rearrange widgets, apply filters based on departments or regions, create custom views for different stakeholders, and set up automated report distribution. The Enterprise plan includes the ability to create completely custom dashboards and integrate with other business intelligence tools.
Find out exactly how people use your intranet and what to improve first.
