Pharma Brand Management and External Collaboration Hub
Keep brand content accurate, approved, and easy to find. We connect your claims, references, and assets to Copilot, add safe prompts, and set up reviewer flows so brand and agency teams move faster while staying compliant.
Who This Is For
Brand leads, medical and regulatory reviewers, marketing operations, agency partners, and country owners who need consistent claims, faster approvals, and clean evidence for audits.
Typical Challenges
Claims and references live in separate systems and are hard to validate
Agencies use outdated content or unapproved wording
MLR reviews take longer than they should and version history is unclear
Country and language variants are tracked in spreadsheets
No simple way to see what is approved, what expires soon, and what is missing
What You Will Launch in 60 to 90 Days
A Copilot that answers claims questions with citations and approved wording
A governed asset hub with status, country, and expiration tags
Reviewer routing for medical, legal, and regulatory with clear SLAs
External collaboration patterns for agencies and distributors with the right permissions
Telemetry that shows adoption, cycle time, and where content or claims are weak
Outcomes You Can Share With Leadership
“Agencies stopped guessing. The copilot pointed to the approved claims and the exact references, and our reviewers saw clean submissions.”
How the Brand Hub Works
Claims first, then content, then collaboration
Claims and References
We create a simple claims library with required qualifiers, allowed contexts, and links to references. The copilot uses this library to suggest accurate wording and adds citations.
Asset Lifecycle
Assets live in a governed hub with status, markets, and expiration dates. Authors and agencies see what is approved and what is due for review.
Safe Prompts
We provide prompt patterns that avoid risky statements and remind users to include required qualifiers. Risky intents route to reviewers with context.
Reviewer Routing
Submissions move through medical, legal, and regulatory in a clean flow. Comments and decisions are captured with timestamps and version history.
Agency and Partner Access
External teams get a simple workspace. They can see approved claims and assets, submit changes, and track status without broad access to your tenant.
Telemetry
Dashboards show cycle time, bottlenecks, claim usage, and which markets need updates.
Featured Flows
Create a Market Variant
Pick the base asset and market. The copilot applies country rules, adds the right claims and qualifiers, and flags differences.
Validate a Claim
Ask if a claim is allowed. Get the approved wording, qualifiers, and the reference link.
Submit for MLR
Start a submission with all required fields, claim IDs, and reference pack attached. Route to the right reviewers.
Asset Refresh
See which assets expire in the next 60 or 90 days. Regenerate drafts with updated claims and send for review.
Agency Workspace
Share the approved claims list and the latest assets. Accept submissions with clean metadata and audit-ready context.
Integrations
Content and DAM
SharePoint, OneDrive, Seismic, approved wikis
Medical Content and DMS
Veeva Vault or export folders for handoff
Workflow
Power Platform, ServiceNow, Jira for routing and SLAs
Review and Signing
DocuSign, Adobe Acrobat Sign
Collaboration
Microsoft Teams for updates and status
(We use approved connectors and your permissions. Choice of systems depends on your environment.)
Security and Compliance
Least privilege with sensitivity labels and DLP
Guardrails that block unapproved statements and enforce qualifiers
Tenant level agent inventory and usage telemetry
EU alignment available for data residency and processing
Audit ready runbooks, change control, and evidence packs
Rollout Plan
Assess
Weeks 1 to 2
Claims inventory, reference mapping, asset audit, permission review, safe prompts starter set, pilot scope.
Build
Weeks 3 to 6
Claims library and metadata, asset hub setup, reviewer routing, agency workspace, citation checks, telemetry dashboards.
Pilot
Weeks 7 to 10
Author and agency enablement, office hours, prompt tuning, cycle time tracking, content and claim fixes.
Harden
Weeks 11 to 12
Runbooks, change control, localization patterns, expiration alerts, expansion backlog.
What Is Included
Claims and reference library with owners and freshness
Asset hub with status, markets, and expiration tags
Copilot prompts and response patterns with citations
Reviewer routing with SLA tracking and evidence packs
Agency workspace with controlled access
Telemetry for cycle time, claim usage, and rework
What Is Not Included
Global change management beyond the pilot scope
Custom DAM or DMS builds that require new APIs
Company wide rollout in one step
These are delivered in follow on phases.
Prerequisites
Microsoft 365 Copilot licenses for the pilot cohort
Access to tenant security and compliance settings
Named claim owners, reviewers, and market leads
Agreement on first brands and markets in scope
Frequently Asked Questions
Do we have to move everything into one DAM?
No. We can start with SharePoint and your current tools. The hub provides a clean layer for status, claims, and approvals.
Can agencies work without full tenant access?
Yes. We set up a controlled workspace with the right permissions and audit history.
How do you prevent off-label or unapproved statements?
We use safe prompts, claim tagging, and reviewer routes. Answers carry citations and required qualifiers.
Can the hub manage expirations and re-approvals?
Yes. We track dates, send alerts, and help authors regenerate drafts with current claims and references.
What happens after the pilot?
You add more brands and markets, expand to new agencies, and automate more review steps where telemetry shows value.
Ready to Ship Brand Assets That Pass Review Faster
Start with a short assessment. Get a plan, a timeline, and a pilot that proves value.